Business Librarian
Company Profiles and Reports
- Business Source Complete This link opens in a new window
Search by company name or ticker symbol to find company profiles, market research reports, SWOT analyses, and articles from business publications. - EDGAR This link opens in a new window
Indexes SEC filings of publicly traded companies. Annual reports (10-K) include a section called Business, which describes the company's main products and services. - Mergent Online This link opens in a new window
Use Mergent Online to find detailed profiles for publicly traded companies. Company profiles include key background information and financial data.
Company Websites
Company websites provide a range of information that can be useful in understanding their products, services, and priorities. It is important to remember that most website information is subjective and intended for marketing, however, publicly traded companies will often include important reports and brand and product insights on their investor relations webpages. A simple Google search for the company name + "investor relations" can help you locate these resources on a company website.
Examples:
