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MKT 430: Kalra

Use resources on this page to identify competitors, understand key factors impacting industry performance, analyze the financial and economic value of the industry, and research major brand and product activities.

Industry Profiles and Reports

Trade and Industry Association Websites

Trade and industry associations are organizations made up of businesses from specific industries or sectors. Many trade and industry associations conduct research, publish educational materials, and engage in a variety of public relations and political activities. Their websites can be sources of data and information useful for industry research.

A simple Google search for an industry term + "trade association" can help you find trade associations relevant to an industry.

Examples:

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