Business Librarian
Market Research Reports and Data
- Mintel Academic Access This link opens in a new window
Mintel is the best starting point for market research. Find market research reports for many sectors and demographics using keywords and category filters. - Business Source Complete This link opens in a new window
Search by company, product, and industry keywords, and use the Publication Types filter in Advanced Search to select market research reports, SWOT analyses, and trade publications. - Statista This link opens in a new window
Statista provides statistics from a wide range of sources and reports for over 170 industries. Search by keyword or select from dropdown filters to find reports about market trends and consumer behavior.
Market Size & Segmentation
- Bizminer This link opens in a new window
Use the Industry Market Profiles tool to build detailed statistical reports with data on companies, market activity, and consumers within specified industries and geographic areas. - Statista This link opens in a new windowStatista provides statistics from a wide range of sources and reports for over 170 industries. Search by keyword or select from dropdown filters to find market size and segmentation data.
Demographics & Consumer Data
- U.S. Census DataView, download, and analyze data collected by the U.S. Census Bureau. Includes statistics about population, housing, industry, business, and employment.
- Consumer Expenditure SurveysThe Consumer Expenditure Surveys (CE) program provides data on expenditures, income, and demographic characteristics of consumers in the United States.
- American Time Use SurveyThe American Time Use Survey (ATUS) measures the amount of time people spend doing various activities, such as paid work, childcare, volunteering, and socializing.
- Statista This link opens in a new windowSearch by keyword to find statistical information about consumers in specific industry and market contexts.
