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Libraries Research Guides

Advertising

Strategic Positioning and Competitive Advantage

Ads and ad campaigns

Ad*Access  A digital collection of print ads produced in U.S. and Canadian magazines and newspapers between 1911 and 1955.
 
AdViews  A digital collection of thousands of vintage television commercials from the 1950s to the 1980s.
 
Ads of the World  A free online "advertising archive and community showcasing campaigns from around the world." Part of the Clio Network.
 
Encyclopedia of Major Marketing Strategies. Continuation of Encyclopedia of Major Marketing Campaigns.
 
Encyclopedia of Major Marketing Campaigns (print)  Overviews and results of marketing campaigns for selected major companies.
 
 
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